Huge Announcement: The New Sam Cart LTV Report#

Okay, listen up! I’ve got a massive announcement today that I’m really excited to share with you. If you’re working on growing your business, whether you’re aiming for six, seven, eight, or even nine figures, there’s usually one big thing holding you back. Most people don’t even realize what it is.

That big thing is knowing the lifetime value (LTV) of each customer. And it’s not just about knowing a single number; it’s crucial to know how that value changes over time.

Today is a big day because Sam Cart is releasing its brand new LTV report. This report is now available inside every Sam Cart user’s account. Let me show you how powerful this tool is.

Inside the New Sam Cart LTV Report#

This is what the new report looks like. You can start by typing in the name of any product you sell.

Let’s look at one of our main products – it’s one that lots of brand new people buy all the time. Once I select it, I can open the date window to look back in time, say, to early October.

Right now, I’m in the month view, which gives an average. I can also switch to the day view.

Why This Information Is Super Important#

Let me tell you something critical about this product. What most people don’t realize is that this product is actually sold for just $7 on the front end.

So, how did those 606 customers who spent $7 on day one become worth **$52.54** right away on day one? This is because of order bumps, upsells, and payment options offered during that very first purchase process. People added a bunch of these extras to their cart, immediately boosting their value from $7 to over$52.

We continue to make money from these customers over time. Look at the November group again:

• By day seven, we had already doubled their value from day one ($52 to$196 is close to 4x, oops, the November example actually shows a much bigger jump by day 7 than just doubled - $52 to$196). Let’s stick to the general point: the value grows fast.
• By day 65, we had tripled their value compared to day one.
• So far, looking at their all-time LTV, we have 4xed the value of these customers from what they were worth when they first bought on day one.

How Knowing LTV Changes the Game#

So, why does any of this matter to you?

Imagine you’re running ads to this $7 product. Most people selling a$7 front-end product think they can only spend $10,$20, maybe $30 to get a customer. They figure if the customer is worth$50 after upsells, they’ve got $20-$30 profit left.

But they don’t understand how much more value they get from that customer later on. They should be willing to spend a whole lot more to acquire that customer initially.

Even if you’re not running paid ads and just creating free content on social media, knowing you could spend that much money if you wanted means something big. It means you likely have money available to:

• Hire a team.
• Get a new videographer or video editor.
• Hire a social media manager.
• Bring on more content creators to make even more stuff.

Why? Because you’re probably sitting on a gold mine (the future value of your customers) that you didn’t even know was there.

The Big Mistake Many Businesses Make#

Here’s the other huge reason this report is valuable. I think a lot of people will look at their report and find that their customer value is not growing at all.

This happens because most businesses make a huge mistake: they step off the gas once they get the initial sale. They stop telling customers about all the other great things their business offers – other products, services, programs the customer could buy to continue getting value and going further with you.

When we look at the top sellers using Sam Cart, the very best ones are growing their lifetime value extremely fast. For them, the day seven column is much bigger than the day one column, and the day 65 column is even bigger than day seven.

Most of us just focus on making sure the customer gets the product and has a good initial experience. We don’t also parlay that (use that positive experience) to let them know about other offers we have.

The Key to Growth (and Not Worrying About Ad Costs)#

Honestly, knowing this information has been one of our biggest secrets to growing to the size we are today.

When I look at our top 100 sellers on Sam Cart, understanding and acting on LTV is the main difference between the biggest businesses on the platform and the ones who are struggling to scale and complaining about things like rising ad costs.

When you truly know these customer numbers, the cost of ads simply does not matter as much anymore.

What to Do Now#

Okay, here’s the plan:

If you are a Sam Cart customer:

• This new LTV report is waiting for you inside your account. It’s totally free.
• Go in and start using it right away. See what you find!
• Let us know if you have any questions about the report.
• Next week, we are holding a live training just for current Sam Cart customers.
  • I’m going to cover what your LTV should look like at different stages (day 1, day 7, day 65, day 95, and overall lifetime).
  • More importantly, I’ll teach you how to drive it up.
  • We’ll share how we are driving it up and the exact strategies used by Sam Cart’s top sellers (the folks doing over $100 million+ a year) to increase their lifetime value.
  • These are strategies to continue making money from customers over time, but in a way that doesn’t make them hate being on your email list or following you.
• To get access to this training, watch your email inbox. We will send out an email soon when registration is ready.

If you are NOT a Sam Cart customer:

• There should be a link right below this video.
• You can use that link to take Sam Cart for a test drive.
• Check it out, start making sales, and begin seeing your own customer lifetime value grow over time!